Who Drives You — and Why Hire the CEO?
Mardo Soo — CEO of Consulting24 since 2018 — drives you himself, subject to his calendar. Why hire the CEO to drive? Experience you can use while the city goes by: 500+ crypto licenses registered in Estonia and 20+ company formations in Panama under his firm, five years living in Dubai as a UAE resident, and the experience of buying property here himself. In the car you can talk legal setups — UAE, Panama, Estonia — taxes, structures and residency.
What You Rent — and Who Drives It
Most car-and-driver hire in Dubai starts with a fleet page and ends with "a similar vehicle may be provided." This works the other way around. There is exactly one car — a black Mercedes-Maybach S-Class with a white nappa leather interior, the same car in every photo on the luxury chauffeur service Dubai page — and it always comes with its driver. Rent it for a single trip across the city, a couple of hours between meetings, or a full working day; the rate card below is the entire price list.
The driver is part of what you are hiring. By default that is a professional chauffeur who knows when to talk and when not to. Or — subject to one calendar — Mardo Soo, CEO of Consulting24, drives you personally, and the rental becomes a rolling conversation about Estonia, UAE or Panama company formation, structuring and taxation. Same car, booked from the same table.
The Car, in Photos
Self-Drive Rental vs a Car with Driver
An honest scoping note: if you want to drive a luxury car yourself, this is not that. Self-drive Maybach rental is a different market with deposits, insurance excess and your name on the liability. Chauffeur-driven car hire means you rent the car and the outcome — door-to-door timing, someone who knows the roads, a back seat you can work from — with none of the paperwork. If a quiet ride is the whole job, the professional chauffeur is your option; if the ride should pay for itself, ask for the CEO.
Rates — the Full Card, Driver Included
Prices last verified: 27 August 2026
| Tier | What it covers | Price | |
|---|---|---|---|
| The Point-to-Point Door to door, any two points in the city | One-way within Dubai | AED 1,600 | Book → |
| The Airport Run Dubai to the airport, timed to your flight | One-way to the airport | AED 1,600 | Book → |
| The Consultation ★ The CEO drives; you bring the questions | 2 hours · AED 1,250/hour | AED 2,500 | Book → |
| The Working Half-Day Car and driver stay with you | 5 hours · AED 1,200/hour | AED 6,000 | Book → |
| The Deal Day Morning to evening, lowest rate per hour | 10 hours · AED 1,000/hour | AED 10,000 | Book → |
Prices per vehicle incl. driver — no meter, no seasonal asterisks. Who drives — the chauffeur or Mardo — is chosen at booking; availability on WhatsApp. Full details on the main chauffeur page.
By the Hour or for the Day
The hourly blocks are how most people actually rent a car with a driver in Dubai. Two hours covers a focused loop — a meeting and back, or the consultation ride with the CEO. Five hours is a working half-day: hotel, two or three stops, lunch, as the day demands. Ten hours keeps the car and driver with you from morning to evening at the lowest effective rate on the card. For an airport run or a Dubai–Abu Dhabi trip, see the dedicated pages.
Car Hire with Driver — Questions
How much does car hire with a driver cost in Dubai?
A Mercedes-Maybach S-Class with driver from Consulting24 costs AED 1,600 one-way within Dubai, AED 2,500 for 2 hours, AED 6,000 for 5 hours and AED 10,000 for 10 hours. The driver and the car are included — fixed rates, no meter.
Which car do I get when I rent a car with a driver?
Always the same car: a black Mercedes-Maybach S-Class with a white nappa leather interior — the exact car in the photos. One car, not a catalog; no substitutions.
Is the driver included in the rental price?
Yes. Every rate includes the professional driver — or, subject to his calendar, Mardo Soo, CEO of Consulting24, who drives personally and discusses Estonia, UAE or Panama company structuring during the ride.
Can I rent the car for a full day?
Yes — the 10-hour booking at AED 10,000 keeps the car and driver with you for a full day at the lowest effective rate on the card (AED 1,000/hour). A 5-hour half-day is AED 6,000.
Can I drive the car myself?
No — this is chauffeur-driven hire only. If you want to drive yourself, you need a self-drive luxury rental, which is a different product we do not offer.
One Message Rents the Car
Tell us the date, the duration, and who should be driving — the chauffeur or the CEO.
WhatsApp +372 5815 5779 All chauffeur servicesThe chauffeur service is operated by Prime Consulting F.Z.E (Dubai, UAE) — a dedicated entity for the car business. Company formation and consulting engagements are delivered by Consulting24 (X24Consulting OÜ).